Posts in Branding Breakdown
How to Design Your Brand

Hey there, babe! This is the fifth post in the Branding Breakdown series. During this 5 part series, I will take you behind the scenes and dish the exact formulas, psychology, and processes I use to take a brand from scattered ideas to an alluring identity. Let's get into it.

Today, we are going to take everything you've learned so far and wrap it all up with a nice little bow on top. 

By the end of this post you will know how to create:

-A custom logo
-Color palette
-Complimentary fonts
-Branded icons

Basically, you will have everything you need to be a bad-ass business owner AND the brand to match!

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How To Create A Vision Board For Your Biz

Hey there, babe! This is the fourth post in the Branding Breakdown series. During this 5 part series, I will take you behind the scenes and dish the exact formulas, psychology, and processes I use to take a brand from scattered ideas to an alluring identity. Let's get into it.

Now that we are 4 weeks into the Branding Breakdown series, It's safe to say that your biz is starting to manifest itself now that you have a solid foundation to bring your vision to life. Last week we covered how to use your why to create a brand story- ya know, what you want your brand to convey once it's complete- But you still need to infuse YOU into your brand!

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How To Create A Bad-Ass (And Cohesive) Brand

Hey there, babe! This is the third post in the Branding Breakdown series. During this 5 part series, I will take you behind the scenes and dish the exact formulas, psychology, and processes I use to take a brand from scattered ideas to an alluring identity. Let's get into it

Over the past couple weeks we have covered what branding will do for your biz, and I helped you find your why. This week we are going to take your why one step further down this branding journey and use it to create your brand style.

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How to Attract Customers With Your Why

Hey there, babe! This is the second post in the Branding Breakdown series. During this 5 part series, I will take you behind the scenes and dish the exact formulas, psychology, and processes I use to take a brand from scattered ideas to an alluring identity. Let's get into it

Last week we talked about what branding is and why it's important. This week we are taking the first step to creating your brand: discovering your why. Your purpose, your calling, your reason for going at it alone.

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What is Branding and Why is it Important

Hey there, babe! This is the first post in the Branding Breakdown series. Over the next five posts I will take you behind the scenes and dish the exact formulas, psychology, and processes I use to take a brand from scattered ideas to an alluring identity. Let's get into it.  

Branding is my jam here at Lady & Co. It's something I love to do and it's quite honestly my favorite part of working with a new business owner. It's the fun part of starting a business, you get to take your ideas and goals for your biz and turn them into beautiful pieces of art. I love the process.

Years ago however, when I started dabbling in my first online business venture, I had no idea what branding was. I thought: Yeah, I'll just create a logo, throw a few pictures on my website, and I'll be good right? But the problem with my quick one-and-done approach to my brand was that I didn't take the time to creatively and thoughtfully construct an intent behind my business. 

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